According to a World Bank Study , owing a mobile phone can lead to spending less on tobacco as per a study conducted amongst 2100 households in 135 communities in Philippines . According to the study when given a choice between buying tobacco or get a cell phone ,cash constrained households gave preference to cellphone resulting in a 20 % decline in monthly tobacco consumption and 32.6 percept decrease in tobacco consumption per adult over 15 years.
Source: Julien Labonne and Robert S. Chase, "So You Want to Quit Smoking: Have You Tried a Mobile Phone?" World Bank, Policy Research Working Paper, No. 4657, June 1, 2008.
Now this is an interesting find , cellphones which were once considered a status symbol is now such a necessity that people are willing to give up on their tobacco addiction for that , no wonder Nokia is still in the game as planning to launch their feature pack entry level X1-01 in developing countries
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